Turn raw data into informed business decisions

Analytics provides detailed insights from data, helps track KPIs, and offers insights into customer needs and expectations.

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We empower leaders:

Unlock 100% of your data’s potential with expert data analytics consulting.

We transform data into actionable insights through innovative tools and solutions. Our processes supports business innovation, predicts market trends, and empowers swift responses to market changes.

We provide professional support at each of the five steps in building a data-driven company:

1

Designing the analytical process

We align with your organization’s goals, defining KPIs that matter most, ensuring data analytics solutions are tailored to your needs.

2

Integrating company data

Our big data analytics services integrate data from diverse sources into a scalable system, enhancing collaboration and enabling data-drive decisions.

3

Analyzing data

We model, process, and integrate data to deliver insights and reliable predictions. By improving data quality and governance, we ensure better decision -making capabilities.

4

Assisting in drawing conclusions.

We help interpret the results to better understand users, more wisely allocate budgets, identify market threats and trends, and uncover growth opportunities for your organization.

5

We help test and improve

We support your company as it transforms the insights into practical actions. Our iterative process includes A/B testing and the continuous refinement of analytics to ensure long-term value.

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See how to build a data-driven company

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Without data analytics, you are missing out on market opportunities every day.

The gap between innovative data-driven companies and those that miss out on the data revolution will continue to grow. Will you join the ranks of organizations that will be successful in the market, or will you fall behind?

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More costly mistakes

Without data analytics, a company is more likely to make decisions based on incomplete or inaccurate information. This increases the risk of mistakes and delays in key activities.

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Delays in decision-making processes

The lack of reliable analysis to support decision-making processes significantly increases the time needed for your company to respond effectively when market conditions change.

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Lack of insight into threats and opportunities

A company that does not use available data to identify areas for improvement and market opportunities risks increasing operating costs and missing out on growth opportunities.

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No data on marketing profitability

Due to the inability to assess the return on investment in advertising, the company is unable to effectively track the costs and revenues of campaigns and allocate marketing budgets efficiently.

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Discover what your data reveals, unlock its potential, and use that knowledge to drive your company’s growth.

Learn more about data analytics tailored to your organization’s unique needs and goals. Our solutions empower you to gain deeper insights, understand more effectively, and make decisions based on facts, not assumptions.

Na zdjęciu widzimy nowoczesne spotkanie biznesowe lub sesję szkoleniową w jasnym, przestronnym biurze. Kilka osób w eleganckich strojach siedzi przy stole konferencyjnym, skupiając uwagę na mężczyźnie stojącym przy flipcharcie. Na tablicy widnieje słowo „AGENDA”, co sugeruje rozpoczęcie prezentacji lub omówienie planu działania. Uczestnicy mają przed sobą laptopy, a przez duże okna wpada naturalne światło.

Business Intelligence

Business Intelligence (BI) involves collecting, analyzing, and visualizing data in a way that supports better, fact-based business decision-making.

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Smart Data Analytics

Analyzing data from your company and its business environment helps you better understand its situation, identify market opportunities, and mitigate risks.

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Data Quality

Better information quality ensures that your business decisions are based on reliable and accurate data, reduces operational risk, and helps eliminate unnecessary costs.

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Discover our clients’ success stories

Wellness i Fitness Telco Energy & Heating Gaming Advertising agency
The company increased conversion by 25% thanks to customer journey analytics

The company increased conversion by 25% thanks to customer journey analytics

We mapped the user journey, identified critical drop-off points, and implemented a modern analytics stack (GA4, BigQuery, dbt, Tableau). This gave the client full visibility into their data and the ability to respond immediately.

The result? Up to 25% higher conversion, faster decision-making, and increased revenue without increasing the marketing budget.

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We built a scalable BI environment for PŚO with daily operational reporting

We built a scalable BI environment for PŚO with daily operational reporting

We helped Polskie Światłowody Otwarte integrate data from multiple systems by building a multi-layered data model in Dataform and Google BigQuery. Based on this, we created a daily updated operational report in Power BI.

The result? A centralized data source, faster management decision-making, elimination of manual reporting, and full transparency of metrics for the Commercial Department.

We helped Celsium balance its heating data and save PLN 180,000 per year thanks to cloud analytics

We helped Celsium balance its heating data and save PLN 180,000 per year thanks to cloud analytics

We integrated data from meters, SCADA systems, billing systems, and weather systems into a single environment on Google Cloud Platform. We built a data warehouse, automated ETL processes, and dashboards in Tableau, enabling hourly heat consumption balancing and faster operational decisions.

The result? Four times lower analytical system maintenance costs, meter failure detection within one day, dynamic demand forecasts, and over PLN 180,000 in annual savings.

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BoredPanda increased retention and campaign effectiveness with push analytics

BoredPanda increased retention and campaign effectiveness with push analytics

BoredPanda automated reporting by integrating data from Firebase, Singular, and GCP. The implementation of push campaign analytics made it possible to measure the real impact of notifications on user behavior.

The result? The company improved retention, increased engagement, and manages its advertising budget more effectively based on reliable data.

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We helped AMS build a data platform that increased advertising effectiveness and maintained its leading position

We helped AMS build a data platform that increased advertising effectiveness and maintained its leading position

We integrated data from Proxi.cloud, CitiesAI, and AMS internal systems into a new BigQuery-based data warehouse. We created a data model, ELT processes, and dashboards that enable near real-time campaign performance analysis.

The result? Precise ad targeting, programmatic buying based on demographic and behavioral data, faster decisions, and a higher return on investment for the agency’s clients.

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Why choose data analytics with Alterdata?

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Comprehensive services

We tailor our actions to your needs, industry, and business model.

Our Data Analysts support start-ups to established businesses. Our data analytics in financial services and other industries ensure high efficiency and value.

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Experienced professionals

Our engineers and data analysts combines extensive technical expertise with a deep understanding of your business needs.

We understand business, its requirements, and speak the same language as you.

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Wide tech stack

We leverage advanced cloud management and governance tools from leading providers, ensuring data security and scalability.

This allows us to build analytics platforms tailored to your needs.

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End-to-end implementation

We select key KPIs, clean data, and build analytics solutions tailored to your goals.

Our experts support you at every step to ensure you fully leverage the potential of your data.

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Data security

We work within your environment and do not extract any data from it, ensuring data security its security.

You decide which data we have access to during our work.

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Data Team as a Service

We build a team with skills tailored to the project. You choose the collaboration model and payment structure.

You use the service when you need it and pay only for the time worked.

Turn your data into better decisions

Bartosz Szymański
Data Strategy and Customer Relations Director

Your data holds potential.
Ask us how to unlock it

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    FAQ



    How does data analytics help in running a business?

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    Data analytics supports businesses at three key stages. First, it describes the current state, providing information about ongoing processes and results, enabling better monitoring. Second, it explains why certain phenomena occur by identifying causes and relationships. Third, it predicts future events, facilitating better planning and strategic decision-making. As a result, data analytics becomes a tool for supporting management, optimizing processes, and increasing a company’s competitiveness.

    Is data analytics a solution only for large corporations?

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    No, any company can benefit from analytical solutions, regardless of size, industry, or business model. Solutions developed by Alterdata scale to meet the client’s needs, ensuring optimal use of available digital resources. This allows even small businesses to increase profitability and competitiveness.

    How will I be able to evaluate the effects of data analytics?

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    The effects of data analytics can be assessed based on its performance in four key areas. First, it describes the current state by providing precise information. Second, it explains why certain phenomena occur by identifying their causes. Third, it forecasts what may happen in the future. Finally, it suggests the best actions to take to achieve desired goals. This way, analytics not only helps to better understand reality but also becomes a tool for making more informed decisions.

    How quickly will I see the effects of implementing data analytics in my company?

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    The time from a needs audit to the configuration of analytical systems and the creation of dashboards and reports is usually 2-3 months. Advanced implementations may take longer, but we deliver initial effects and tangible results at an early stage of the project, allowing you to quickly notice the benefits of data analytics.

    Does an external analyst or data engineer have access to all the information in our company?

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    We ensure complete data security. Access to information is strictly controlled, and our experts only have visibility into the data necessary to carry out the project, in accordance with the highest protection standards. We do not extract data; it is stored exclusively on the client’s side.

    Do you adapt to specific industry needs?

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    Yes, we work with clients to uncover their needs and tailor our services to specific industry requirements. We have experience working with companies across various sectors, such as e-commerce, gaming, finance, TSL, and energy. This enables us to understand the unique challenges and business goals of our clients. By combining industry-specific knowledge with advanced technologies, we deliver highly personalized solutions.