Business Intelligence Services

Business analytics provides insights from data, helps track KPIs, and offers insight into customer needs and expectations.

Let’s talk

7+

Years of Business Intelligence Services for companies around the world

41

Experts in data engineering and data analytics on our team

97%

Fewer errors than in manual analyses

Business Intelligence drives your company’s competitive advantage

Business Intelligence (BI) analytics transforms data into easy-to-understand charts and visualizations. Advanced data analytics allows organizations to derive actionable insights and optimize operations, explaining past events and predicting what may happen in the future, thus supporting decision-making processes.

Icon representing

Data visualizations and reports

Business intelligence services companies gather key business data from various sources (such as marketing, sales, finance, etc.) and present it in an easily understandable visual format, which accelerates decision-making.

Icon representing

Support for decision-making processes

Thanks to predictive analytics, which generates accurate forecasts and enables informed decisions, as well as the visual presentation of insights, business decisions can be made more quickly and efficiently.

Icon representing

Accurate information

Key performance indicators (KPIs) in the form of dashboards make it easier to spot details hidden in the data, enabling a better understanding of the company’s situation and allowing management to be based on in-depth analysis.

Icon representing

Increased productivity

Easy access to key business information leads to faster and more efficient analytical processes, reduced team workload from tedious tasks, and the elimination of human error risks.

Icon representing

Lower business risk

Greater data credibility, clarification of discrepancies across systems, and a single source of truth that presents the real situation, enhance the accuracy of decision-making.

Icon representing

Better collaboration

Centralized data and quick sharing of reports provide access to the same up-to-date metrics for every team. As a result, productivity increases, and the risk of errors decreases.

Transform your data into success with Business Intelligence

Let’s talk

Data visualization on dashboards leads to a better understanding of the company

Industry:

To nowoczesny, przejrzysty panel analityczny dla platformy e-commerce, zaprojektowany z myślą o szybkim przeglądzie kluczowych wskaźników biznesowych.

E-commerce Gaming

We use advanced statistical techniques as a part of our business intelligence services to ensure that the conclusions drawn are not random.
A single source of truth ensures that you monitor consistent and reliable data from various sources, allowing you to make data-driven business decisions.

Let’s talk

Business Intelligence process, step by step

1

Assessing client goals and needs

• Identifying areas requiring support,
• Indicating metrics and KPIs to monitor in BI solution,
• Presenting preliminary solutions,
• Incorporating client feedback into the project.

2

Building the architecture

• Designing the infrastructure.

3

Integrating data sources

• Collecting information from various systems,
• Creating automated data retrieval processes,
• Ensuring data quality from the beginning of the process.

4

Building the data warehouse

• Loading data from company sources,
• Optimizing query performance,
• Processing and interpreting data,
• Cleaning data and creating a single source of truth.

5

Creating data visualizations

• Selecting BI tools for data visualization,
• Identifying key indicators,
• Designing a user-friendly layout.

6

Optimizing and Implementing Feedback

• Gathering feedback from business users,
• Iteratively refining the project,
• Testing changes.

Section Image

See how to build a data-driven company

Let’s talk

Discover our clients’ success stories

Fitness & Wellness Telco Energy & Heating Gaming Advertising agency
The company increased conversion by 25% thanks to customer journey analytics

The company increased conversion by 25% thanks to customer journey analytics

We mapped the user journey, identified critical drop-off points, and implemented a modern analytics stack (GA4, BigQuery, dbt, Tableau). This gave the client full visibility into their data and the ability to respond immediately.

The result? Up to 25% higher conversion, faster decision-making, and increased revenue without increasing the marketing budget.

Read more
We built a scalable BI environment for PŚO with daily operational reporting

We built a scalable BI environment for PŚO with daily operational reporting

We helped Polskie Światłowody Otwarte integrate data from multiple systems by building a multi-layered data model in Dataform and Google BigQuery. Based on this, we created a daily updated operational report in Power BI.

The result? A centralized data source, faster management decision-making, elimination of manual reporting, and full transparency of metrics for the Commercial Department.

We helped Celsium balance its heating data and save PLN 180,000 per year thanks to cloud analytics

We helped Celsium balance its heating data and save PLN 180,000 per year thanks to cloud analytics

We integrated data from meters, SCADA systems, billing systems, and weather systems into a single environment on Google Cloud Platform. We built a data warehouse, automated ETL processes, and dashboards in Tableau, enabling hourly heat consumption balancing and faster operational decisions.

The result? Four times lower analytical system maintenance costs, meter failure detection within one day, dynamic demand forecasts, and over PLN 180,000 in annual savings.

Read more
BoredPanda increased retention and campaign effectiveness with push analytics

BoredPanda increased retention and campaign effectiveness with push analytics

BoredPanda automated reporting by integrating data from Firebase, Singular, and GCP. The implementation of push campaign analytics made it possible to measure the real impact of notifications on user behavior.

The result? The company improved retention, increased engagement, and manages its advertising budget more effectively based on reliable data.

Read more
We helped AMS build a data platform that increased advertising effectiveness and maintained its leading position

We helped AMS build a data platform that increased advertising effectiveness and maintained its leading position

We integrated data from Proxi.cloud, CitiesAI, and AMS internal systems into a new BigQuery-based data warehouse. We created a data model, ELT processes, and dashboards that enable near real-time campaign performance analysis.

The result? Precise ad targeting, programmatic buying based on demographic and behavioral data, faster decisions, and a higher return on investment for the agency’s clients.

Read more

Focus on increasing your company’s efficiency

If you have even one of these problems, you need Business Intelligence Services:

Icon circle

Metric misinterpretation

You have doubts about whether you selected the correct data for analysis and whether the conclusions drawn from it might be incorrect.

Icon circle

Low analysis efficiency

Creating analyses takes up too much time, and the benefits gained are disproportionate to the effort invested.

Icon circle

Inconsistent data sources

Consistently integrating data from different sources is very challenging and often even impossible.

Icon circle

Lack of integrated visualization

The company lacks a dashboard that consolidates data in one place, making it difficult to analyze information.

Icon circle

Insufficient skills

The lack of in-house specialists prevents the independent implementation of analytics, delaying data-driven development.

Icon circle

Reporting hinders decisions

Business users take too long to generate and refresh reports, causing delays in making critical decisions.

Icon circle

Inconsistent metrics

The same metrics have different values in various systems, leading to decisions based on incorrect assumptions.

Icon circle

Overly complicated reports

The metrics and information in the reports are difficult to understand, which hinders interpretation and drawing conclusions.

What data sources do we integrate with BI? See examples.

Business data management systems

  • ERP
  • CRM
  • PIM
  • WMS
  • OMS

Marketing

  • Google Analytics
  • Google Ads
  • Facebook Ads
  • TikTok
  • Criteo

Marketplace

  • Allegro
  • Amazon
  • Empik

CMS

  • Prestashop
  • Magento
  • Shopify
  • Shoper
  • WooCommerce
  • IAI-Shop
E-commerce Manufacturing TSL Gaming
A smiling man is holding a tablet in his hands while looking confidently at the camera. The image presents a professional business expert, emphasizing technology, digital solutions, and modern business management.

Your data holds great potential.

Ask us how to make the most of it


    Alterdata.io sp. z o.o. is the controller of your personal data. We will use the data submitted through this form only to respond to your enquiry. You have the right to access, rectify or erase your data, restrict its processing, object to processing, and lodge a complaint with a supervisory authority. More information is available in our Privacy policy.
    * Required field

    Why should choose Alterdata?

    We combine expert experience, extensive technical knowledge, and a flexible approach to collaboration to create data solutions that are truly tailored to your organization’s needs.

    Comprehensive End-to-End Implementation

    We manage the entire process: from consulting and technology selection, through data warehouse construction, to the development, maintenance, and optimization of solutions. This ensures that our clients receive consistent support at every stage of their data-related work, without having to coordinate multiple independent vendors.

    Data Expert Team

    We bring together the expertise of data engineers, analysts, data scientists, IT architects, and business consultants to address both technological and business needs. Our team helps translate an organization’s goals into concrete solutions that effectively support decision-making and business growth.

    Technology Neutrality

    We choose tools based on the goal, not the other way around. We work with popular cloud and analytics technologies, including Google Cloud, Azure, AWS, Snowflake, Databricks, Power BI, Tableau, and Looker. Thanks to our extensive knowledge of these tools, we recommend the solutions best suited to the client’s situation, rather than pushing a single technology.

    Flexible Model of Collaboration

    We offer support exactly when you need it, ranging from individual specialists to a Data Team as a Service model, without the need to build a full in-house team. This allows you to quickly expand your organization’s capabilities and leverage expert knowledge in a way that aligns with your current needs.

    Business-Specific Solutions

    We design services and architecture tailored to specific requirements, budgets, industries, company sizes, and business objectives. We treat each implementation as a unique case to ensure that the technology supports the processes, workflows, and priorities of the organization in question.

    Secure Architecture

    We create scalable, secure solutions designed to support organizational growth, handle increasing data volumes, and facilitate migration to modern cloud environments. We ensure access control, stability, and scalability so that the data platform can grow alongside your business.

    Tech stack: the foundation of
    our work

    Discover the tools and technologies that power the solutions created by Alterdata.

    Data lakes and lakehouses ETL/ELT pipelines and data streaming Serverless services Cloud Data Warehousing Data transformation tools Business Intelligence Data automation and orchestration ML & AI
    Data lakes and lakehouses
    Function

    Google Cloud Storage enables data storage in the cloud and provides high performance, offering flexible management of large datasets. It ensures easy data access and supports advanced analytics.

    Function

    Azure Data Lake Storage is a service for storing and analyzing structured and unstructured data in the cloud, created by Microsoft. Data Lake Storage is scalable and supports various data formats.

    Function

    Amazon S3 is a cloud service for securely storing data with virtually unlimited scalability. It is efficient, ensures consistency, and provides easy access to data.

    Function

    Databricks is a cloud-based analytics platform that combines data engineering, data analysis, machine learning, and predictive models. It processes large datasets with high efficiency.

    Function

    Microsoft Fabric is an integrated analytics environment that combines various tools such as Power BI, Data Factory, and Synapse. The platform supports the entire data lifecycle, including integration, processing, analysis, and visualization of results.

    Function

    Google BigLake is a service that combines the features of both data warehouses and data lakes, making it easier to manage data in various formats and locations. It also allows processing large datasets without the need to move them between systems.

    ETL/ELT pipelines and data streaming
    Function

    Google Cloud Dataflow is a data processing service based on Apache Beam. It supports distributed data processing in real-time and advanced analytics.

    Function

    Azure Data Factory is a cloud-based data integration service that automates data flows and orchestrates processing tasks. It enables seamless integration of data from both cloud and on-premises sources for processing within a single environment.

    Function

    Apache Kafka processes real-time data streams and supports the management of large volumes of data from various sources. It enables the analysis of events immediately after they occur.

    Function

    Pub/Sub is used for messaging between applications, real-time data stream processing, analysis, and message queue creation. It integrates well with microservices and event-driven architectures (EDA).

    Serverless services
    Function

    Google Cloud Run supports containerized applications in a scalable and automated way, optimizing costs and resources. It allows flexible and efficient management of cloud applications, reducing the workload.

    Function

    Azure Functions is another serverless solution that runs code in response to events, eliminating the need for server management. Its other advantages include the ability to automate processes and integrate various services.

    Function

    AWS Lambda is an event-driven, serverless Function as a Service (FaaS) that enables automatic execution of code in response to events. It allows running applications without server infrastructure.

    Function

    Azure App Service is a cloud platform used for running web and mobile applications. It offers automatic resource scaling and integration with DevOps tools (e.g., GitHub, Azure DevOps).

    Cloud Data Warehousing
    Function

    Snowflake is a platform that enables the storage, processing, and analysis of large datasets in the cloud. It is easily scalable, efficient, and ensures consistency as well as easy access to data.

    Function

    Amazon Redshift is a cloud data warehouse that enables fast processing and analysis of large datasets. Redshift also offers the creation of complex analyses and real-time data reporting.

    Function

    BigQuery is a scalable data analysis platform from Google Cloud. It enables fast processing of large datasets, analytics, and advanced reporting. It simplifies data access through integration with various data sources.

    Function

    Azure Synapse Analytics is a platform that combines data warehousing, big data processing, and real-time analytics. It enables complex analyses on large volumes of data.

    Data transformation tools
    Function

    Data Build Tool simplifies data transformation and modeling directly in databases. It allows creating complex structures, automating processes, and managing data models in SQL.

    Function

    Dataform is part of the Google Cloud Platform, automating data transformation in BigQuery using SQL query language. It supports serverless data stream orchestration and enables collaborative work with data.

    Function

    Pandas is a data structure and analytical tool library in Python. It is useful for data manipulation and analysis. Pandas is used particularly in statistics and machine learning.

    Function

    PySpark is an API for Apache Spark that allows processing large amounts of data in a distributed environment, in real-time. This tool is easy to use and versatile in its functionality.

    Business Intelligence
    Function

    Looker Studio is a tool used for exploring and advanced data visualization from various sources, in the form of clear reports, charts, and interactive dashboards. It facilitates data sharing and supports simultaneous collaboration among multiple users, without the need for coding.

    Function

    Tableau, an application from Salesforce, is a versatile tool for data analysis and visualization, ideal for those seeking intuitive solutions. It is valued for its visualizations of spatial and geographical data, quick trend identification, and data analysis accuracy.

    Function

    Power BI, Microsoft’s Business Intelligence platform, efficiently transforms large volumes of data into clear, interactive dashboards and accessible reports. It easily integrates with various data sources and monitors KPIs in real-time.

    Function

    Looker is a cloud-based Business Intelligence and data analytics platform that enables data exploration, sharing, and visualization while supporting decision-making processes. Looker also leverages machine learning to automate processes and generate predictions.

    Data automation and orchestration
    Function

    Terraform is an open-source tool that allows for infrastructure management as code, as well as the automatic creation and updating of cloud resources. It supports efficient infrastructure control, minimizes the risk of errors, and ensures transparency and repeatability of processes.

    Function

    GCP Workflows automates workflows in the cloud and simplifies the management of processes connecting Google Cloud services. This tool saves time by avoiding the duplication of tasks, improves work quality by eliminating errors, and enables efficient resource management.

    Function

    Apache Airflow manages workflows, enabling scheduling, monitoring, and automation of ETL processes and other analytical tasks. It also provides access to the status of completed and ongoing tasks, as well as insights into their execution logs.

    Function

    Rundeck is an open-source automation tool that enables scheduling, managing, and executing tasks on servers. It allows for quick response to events and supports the optimization of administrative tasks.

    ML & AI
    Function

    Python is a programming language, also used for machine learning, with libraries dedicated to machine learning (e.g., TensorFlow and scikit-learn). It is used for creating and testing machine learning models.

    Function

    BigQuery ML allows the creation of machine learning models directly within Google’s data warehouse using only SQL. It provides a fast time-to-market, is cost-effective, and enables rapid iterative work.

    Function

    R is a programming language primarily used for statistical calculations, data analysis, and visualization, but it also has modules for training and testing machine learning models. It enables rapid prototyping and deployment of machine learning.

    Function

    Vertex AI is used for deploying, testing, and managing machine learning models. It also includes pre-built models prepared and trained by Google, such as Gemini. Vertex AI also supports custom models from TensorFlow, PyTorch, and other popular frameworks.

    FAQ about our
    Business Intelligence Services

    What will I gain by integrating data from GA4, CRM and MMP in the Business Intelligence system?

    Icon chevron

    Integrating data in Business Intelligence tools provides a coherent picture of the company’s operations, combining strategic and operational data in one place. Thanks to intuitive charts, it is easier to analyze trends and make better business decisions. Additionally, Business Intelligence allows: – Segmentation of customers by margin (e.g. high, medium, low margin). – Advanced Data Analytics of campaign margins divided into customers covered by CRM activities and those who were not. – Calculation of margins and returns at the level of marketing channels (combining ERP/CMS, GA4, marketing networks).

    How do Alterdata services differ from ready-made Business Intelligence platforms?

    Icon chevron

    We deliver Business Intelligence Solutions fully tailored to the specifics of your company, taking into account the industry, organizational structure and processes. Unlike ready-made platforms, our solutions easily integrate with existing systems, eliminating costly modifications. We also provide scalability, which prepares your company for future challenges and guarantees flexibility in changing business conditions.

    How will I measure the effects of cooperation with Alterdata?

    Icon chevron

    You will measure the effects of changes using KPIs, which we will jointly define at the project planning stage. These will include, among others, shortening the time of access to data, improving the accuracy of reports and predictive analytics or increasing the efficiency of key processes. The indicators will be tailored to the specifics of your company and industry, which will allow you to fully monitor the positive results of our cooperation.

    How quickly will I see the effect of implementing Business Intelligence in my company?

    Icon chevron

    The effects of implementing Business Intelligence depend on the scale of the project and the quality of data. The first valuable reports can be available after just a few weeks. Our experienced team accelerates the process, ensuring quick business benefits for your company.

    Do I need to have Business Intelligence competences in my organization?

    Icon chevron

    You do not have to have advanced Business Intelligence competences in your company. Our team of experts comprehensively conducts the implementation, and we also offer training that allows your employees to use and develop the system independently.

    What if data quality problems arise in the future?

    Icon chevron

    Alterdata offers Business Intelligence Consulting and ongoing support after implementation, including data quality management and monitoring. We support in identifying and solving problems, ensuring the continuous correctness of analyses and the reliability of reports.

    Will my company be able to develop the BI solution independently?

    Icon chevron

    Our Business Intelligence solutions are flexible and intuitive, which allows for their independent development. Additionally, we offer training and documentation so that your organization can efficiently adapt the system to changing needs.

    What will the issue of maintaining the BI solution look like?

    Icon chevron

    The issue of maintaining the solution depends on your needs. We can actively support the maintenance process, providing ongoing assistance and optimization, or provide detailed instructions on how it should be maintained, so that you can manage it yourself. The decision depends on your preferences and situation.

    Will the new Business Intelligence system work with our current software and hardware?

    Icon chevron

    We create Business Intelligence solutions in a way that ensures their compatibility with current and future technologies. We adapt to the customer’s preferences, using flexible and scalable integrations.

    What if new sales, marketing or marketplace channels appear?

    Icon chevron

    Our Business Intelligence solutions are designed with development in mind. Adding new sales or marketing channels is a standard process that we implement based on your needs and the dynamically changing market.

    Does an external business analyst or data engineer have access to all of our company’s information?

    Icon chevron

    Our Business Intelligence Consulting and Services ensure complete data security. Access to information is strictly controlled, and our experts only have access to the data necessary to implement the project, in accordance with the highest security standards. We do not collect data, it is stored exclusively on the client’s side.

    Does Alterdata take into account the client’s preferences when choosing an Enterprise Business Intelligence?

    Icon chevron

    Alterdata is technologically independent. Our recommendations are always based on your preferences and the best BI solutions available on the market, guaranteeing optimal effectiveness and compliance with your requirements. We are partners with many technology providers, but we do not sell them. This gives us maximum objectivity when choosing the best technology to solve your problem.